We are looking for a skilled and data-driven SEO Analyst to join our digital marketing team. The ideal candidate will be responsible for improving our organic search rankings, driving qualified traffic, and enhancing the overall search visibility of client websites. You should have a deep understanding of on-page and off-page SEO, technical audits, and the latest trends in search engine algorithms.

Key Responsibilities

• Conduct detailed keyword research and competitive analysis.
• Optimize website content, meta tags, internal links, and URLs for better search performance.
• Perform technical SEO audits and implement fixes for crawlability, indexation, and site speed.
• Develop and execute backlink strategies using ethical link-building practices.
• Monitor and analyze SEO performance using tools like Google Analytics, Search Console, Ahrefs, and SEMrush.
• Prepare SEO performance reports and recommend continuous improvements.
• Collaborate with content writers, developers, and designers to ensure SEO best practices are followed.

Key Requirements

• Solid understanding of SEO principles, algorithms, and ranking factors.
• Hands-on experience with tools like Google Search Console, GA4, Ahrefs, SEMrush, or similar.
• Ability to perform thorough site audits and competitor analysis.
• Strong analytical and problem-solving skills.
• Familiarity with HTML, CSS, and CMS platforms like WordPress.

Preferred Qualifications

• Bachelor’s degree in Marketing, IT, or a related field.
• Google Analytics and/or SEO certification.
• Knowledge of local SEO and schema markup.
• Experience working on international SEO campaigns.

Job Type

Full-time, Work from Office

Schedule

• Day shift
• Monday to Friday

Experience

• 2 to 5 years in SEO or digital marketing roles

Location

• Mohali, Punjab (Required)